Butler, Shine, Stern & Partners has launched a huge campaign for ZICO coconut water. There are a zillion funny, weird and zaney spots with equally crazy character online. We encourage you to go take a look at them all. The varied cast includes a grandmother, a monkey, a bodybuilder, mannequins and others. They provide Oomph through a mix of motivation and humor all while highlighting ZICO’s five natural electrolytes of course.

This is about as funny as coconut water gets.

Super interesting. Apparently it's easier to tell all of your secrets to a robot.

The brilliant people at Teehan+Lax have developed a way to use Google Streetview and create crazy Hyperlapse videos (a technique combining time-lapse and sweeping camera movements) of pretty much anywhere you want. Check it out and make your own. Make a sick Chicago one somebody!