Digital Kitchen Art Installation at Las Vegas Electra Cocktail Club Sets a Changing Mood

by The Chicago Egotist / October 11, 2018 / Chicago's creative experience company, Digital Kitchen, has built a changing art installation inside Las Vegas’ newest bar, Electra Cocktail Club. The new work leverages the highest resolution video display to create an ever-changing mood that is reflective of light and color. The new Electra recently opened inside The Venetian Resort’s Palazzo casino. Electra’s digital display, spanning 40[Read More]

Ace Hardware Positions Itself as “Home Convenience Store” – New Brand Platform from OKRP Takes on Big Box Stores

by The Chicago Egotist / October 9, 2018 / Ace Hardware is amplifying its place as a retailer in its own category — distinguishing itself from Home Depot, Lowe’s and Amazon – in a new advertising campaign from O’Keefe Reinhard & Paul that establishes Ace as ‘The Home Convenience Store.’ The positioning leverages the 5,000+ store-large national footprint of the retailer-owned cooperative and its presence in its customers’[Read More]