Digital Production Archives - The Chicago EgotistThe Chicago Egotist

Experiential Marketing Heavyweights Join Chicago-Based AKA

by The Chicago Egotist / May 21, 2020 /
Photo: Former co-founder and co-CEO of Marketing Werks Scott Moller, joines AKA

Nice to see some companies hiring in the midst of a global pandemic, as news comes that Chicago-based strategic communications company AKA has hired Marketing Werks executives Scott Moller and Jason Vargas in senior roles.

Moller will act as Principal, providing senior-level counsel for the company’s roster of blue-chip clients[Read More]
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Jane Lynch Adds Voice to Illinois Governor’s ‘All In Illinois’ Message – Integrated Campaign Created by OKRP

by The Chicago Egotist / April 3, 2020 /
Governor JB Pritzker of Illinois has launched a new statewide effort - 'All in Illinois' to reinforce the state's core message for residents to stay at home and stay safe.

To support the call for everyone to stay home, O'Keefe Reinhard & Paul in Chicago created an integrated communications platform supported by an iconic image and call to action distinct to Illinois – ‘All in Illinois.’ The pro-bono effort is anchored by a logo - a he[Read More]
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Chicago Mayor Stays Home in PSA from Havas Chicago

by The Chicago Egotist / April 2, 2020 /
A new series of PSA's from Havas Chicago features mayor Lori Lightfoot sitting at home doing some of her favorite things baking - kindof - scrolling through her phone, giving advice, etc. All in a personable way of letting everyone in Chicago know they need to "Stay Home, Save Lives." So listen to her Chicago. Stay Home. Save Lives.

[Read More]
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French Butter Director/DP Brett Froomer Makes Home Chef Feel at Home

by The Chicago Egotist / October 25, 2019 /
A new campaign for the meal kit brand Home Chef, created by Chicago agency O’Keefe Reinhard & Paul, (OKRP) and directed by Brett Froomer of the Chicago and L.A.-based French Butter, shows everyday people tackling the task of making delicious, great-looking meals at home in a way that’s simple, authentic and ultimately pleasing.

The campaign includes spots like “Hand in Hand,” in which a young woman i[Read More]
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Digital Kitchen Art Installation at Las Vegas Electra Cocktail Club Sets a Changing Mood

by The Chicago Egotist / October 11, 2018 /
Chicago's creative experience company, Digital Kitchen, has built a changing art installation inside Las Vegas’ newest bar, Electra Cocktail Club. The new work leverages the highest resolution video display to create an ever-changing mood that is reflective of light and color. The new Electra recently opened inside The Venetian Resort’s Palazzo casino.

Electra’s digit[Read More]
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Ace Hardware Positions Itself as “Home Convenience Store” – New Brand Platform from OKRP Takes on Big Box Stores

by The Chicago Egotist / October 9, 2018 /
Ace Hardware is amplifying its place as a retailer in its own category — distinguishing itself from Home Depot, Lowe’s and Amazon – in a new advertising campaign from O’Keefe Reinhard & Paul that establishes Ace as ‘The Home Convenience Store.’

The positioning leverages the 5,000+ store-large national footprint of the retailer-owned cooperative and its presence in its customers’ neighborhoods [Read More]
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Experiential Marketing Heavyweights Join Chicago-Based AKA

Jane Lynch Adds Voice to Illinois Governor’s ‘All In Illinois’ Message – Integrated Campaign Created by OKRP

Chicago Mayor Stays Home in PSA from Havas Chicago

French Butter Director/DP Brett Froomer Makes Home Chef Feel at Home

Digital Kitchen Art Installation at Las Vegas Electra Cocktail Club Sets a Changing Mood

Ace Hardware Positions Itself as “Home Convenience Store” – New Brand Platform from OKRP Takes on Big Box Stores

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