How Fresh is the Jetta?

 

By assemble / / What if you could buy a new car alongside your everyday groceries? This is the scenario imagined in Volkswagen’s latest spot from Toronto-based agency Red Urban and Untitled Films’ Director Jean-Michel Ravon to promote the affordability of the Volkswagen brand and its most accessible model, the Jetta. See how they suspended two actual Jettas, about 3,000 lbs each, inside a historic Toronto stable in the behind-the-scenes video below.