Leo Burnett Gives Voice to the Lost Class of 2021 in Hard-Hitting Ad for Change the Ref

by / June 30, 2021 /

We have a lot of love for this new campaign from Leo Burnett for Change the Ref which honors the 3,044 students who did not graduate this year due to gun violence. In a well-planned and filmed stunt, the agency and Bryan Buckley of Hungryman invited two gun rights proponents to give graduation speeches at 'James Madison Academy' - a school that does not even exist.

David Keene, former president and board member of the NRA and John Lott, an American economist and gun rights ad[Read More]