Cramer-Krasselt announced the promotion of Stephani Estes to senior vice president, executive director of media, effective immediately. Estes will oversee media strategy and activation, programmatic trading, paid search and paid social, media operations and staff across C-K’s three offices in Chicago, New York and Milwaukee.
In her previous role as senior vice president, director of media strategy, Estes modernized the media planning and development pr[Read More]
Full-service advertising, marketing and media network, MERGE, has named Lauren Tucker to a new position: chief strategy officer. She is based in Chicago and will work across the network for select Chicago, Boston and Atlanta clients and will report to MERGE CEO Ron Bess.
“Lauren has a diverse, well-rounded background that covers strategy, planning, CRM, media and performance analytics. Importantly, every role she’s played has been data driven,[Read More]